Uncategorized

Promotion (marketing)


Promotion is one of the market mix elements, and a term used frequently in marketing. The specification of five promotional mix or promotional plan. These elements are personal selling, advertising, sales promotion, direct marketing, and publicity. A promotional mix specifies how much attention to pay to each of the five subcategories, and how much money to budget for each.


Like it? Share with your friends!

0 Comments

Your email address will not be published. Required fields are marked *